Fractional Ops & Systems Strategy

I help teams scale with sharp strategy, streamlined workflows, and AI-savvy systems.

Clear the Chaos & Scale Smarter

You're the visionary. The driver. The one with all the ideas and all the responsibilities. But let’s be honest—your internal workflows are duct-taped together, your processes live in your head, and scaling feels harder than it should.

That’s where I come in.

I’m a detail-obsessed, system-loving operations lead who partners with founders like you to bring structure, sanity, and scalability to your day-to-day.

Hi, I’m Deborah Varon. I’ve spent the last decade building marketing systems, streamlining ops, and basically being the person people call when things feel like a mess. I ran my own marketing agency for years, then stepped inside a fast-growing investment firm where I built the marketing ops engine from the ground up—think CRM, automations, reporting, hiring flows, podcast launches, the works.

I love systems that work for you—not ones that add complexity. That’s why I stay on top of tools like AI, automation, and ops platforms that help teams move faster without adding headcount.

Now, I partner with founders who need a sharp, strategic right hand to get organized, scale smarter, and finally shrink their to-do list.

Who I am

  • You lead a small but growing team and the internal chaos is starting to slow you down

  • Your brain is full of mental sticky notes, and you’re this close to forgetting something important

  • You’re managing too many moving parts without clear workflows or documentation

  • You’re growing fast and need ongoing ops leadership without the full-time hire.

  • You want more than a doer—you want a strategic partner who brings clarity and momentum

  • You’re curious how AI and automation could actually work in your business (without replacing your team)

✅ This Is For You If…

  • You’re still figuring out what your business is or how it makes money (totally valid—but not my zone)

  • You just need a task-taker or executive assistant for inbox and calendar management

  • You’re not ready to delegate or change how things run

  • You’re looking for short-term help with low-skill admin tasks

  • You think investing in operations is “nice to have,” not mission-critical

🚫 This Probably Isn’t For You If…

What I Actually Do

Ongoing Support

You get embedded, consistent support from someone who thinks like an operator and acts like a founder. I become your behind-the-scenes engine, helping you grow without breaking.

This looks like:

  • Weekly support (3–10 hrs/week)

  • Leading internal ops + project management

  • Creating SOPs and repeatable systems

  • Team onboarding, delegation, and accountability rhythms

  • Planning, prioritization, and execution support

  • Light AI + automation implementation to reduce manual work and save time

Starting at $2,000/month

Fractional Ops Partner

Need help untangling a process, overhauling a workflow, or leveling up your internal tools? I come in, clean up the mess, and leave you with a smooth, scalable system.

This might include:

  • Systems audits + “what’s broken?” roadmap

  • Tool setup & optimization (Notion, Monday, ClickUp, Airtable, etc.)

  • Workflow automations with tools like Zapier or AI integrations

  • SOP development + team handoffs

  • Strategic project execution (e.g. content ops, hiring flows, reporting dashboards)

Most projects range from $1,500–$5,000

Systems + Strategy Consulting

One-Time Projects

My Tool Belt Includes: Notion, Airtable, ClickUp, Zapier, Monday, Basecamp, AI tools (ChatGPT, Fireflies, Claude), and more.

Contact Me

Interested in working together? Fill out some info and I will be in touch shortly. Can’t wait to hear from you!